Attrition ticked up and leadership wants to know why. This playbook analyzes anonymized exit data into cohort patterns, ranks candidate causes by the strength of their evidence, and writes a memo that says "hypothesis" where it means hypothesis — separating what the data shows from what it merely suggests.
Workflow area: HR & Recruiting · Tier: Advanced · Hands-on time: ~45 minutes
Attrition analysis is where correlation-as-causation does the most organizational damage. "Everyone who left had manager X" might mean manager X is the problem — or that manager X inherited the team with the below-market pay band. The memo format here forces every claim to carry its evidence and its confidence level, so leadership debates causes instead of anecdotes.
Build a truly anonymized extract. From your HRIS, export exits for the period plus a comparison snapshot of stayers: department, level band, tenure band, compensation quartile (not salary), manager span band, location, exit reason category, and exit month. No names, no employee IDs that HR could reverse, no free-text exit comments with identifying detail. Small-cell rule: if any combination describes fewer than five people, coarsen the bands until it doesn't — "the only senior designer in Pune" is identifiable no matter how many columns you deleted.
Compute the base rates first. Upload to ChatGPT (data analysis) or Claude:
Two CSVs: employees who exited in the period, and the workforce
snapshot. Using real computation:
1. Overall attrition rate for the period.
2. Attrition rate by: department, tenure band, level band,
compensation quartile, manager span band. Show n for each
group and flag any group with n < 5 as "too small to report".
3. Which two or three slices deviate most from the overall rate?
4. Exit-reason category distribution overall and for the
highest-attrition slices.
Tables only. No interpretation yet.
Reconcile the overall rate and one slice against your own pivot table before proceeding. Rates, not raw counts — twelve exits from a 200-person department and twelve from a 30-person team are different emergencies.
Generate hypotheses with evidence grades.
Based only on the verified tables above, list candidate hypotheses
for the elevated attrition. For each:
- Hypothesis (one sentence, causal claim made explicit).
- Supporting evidence from the tables (with numbers).
- Evidence grade: STRONG (large rate gap, adequate n, consistent
across slices) / MODERATE / WEAK (small n or single slice).
- Confounds: what else could produce this same pattern?
- What data would confirm or kill it (exit interviews, engagement
survey cut, market pay benchmark)?
Rank by evidence grade. Include at least one hypothesis the data
does NOT support, that leadership probably believes, and say why.
The confound line is the one to read hardest. A good entry looks like:
H2: 1-2 year tenure cohort attrition (31% vs 14% overall, n=22)
reflects below-market pay progression after year one. Grade:
MODERATE. Confound: this cohort was largely hired remote in the
2024 surge — could be hiring-quality or remote-isolation effect.
Test: compare exits against market pay benchmark for the band.
Draft the memo.
Write a 1-page attrition hypothesis memo for the leadership team.
Structure:
- Headline: overall rate, change vs prior period, cost framing.
- What the data shows: the 3 strongest patterns, with rates and n.
- Hypotheses: ranked, each labelled STRONG/MODERATE/WEAK, one
line of evidence, one line of confound.
- What this memo does NOT claim: explicitly note correlation vs
causation and the small-n slices we declined to interpret.
- Next steps: the 3 cheapest tests to confirm or kill the top
hypotheses, with owners and dates.
Tone: neutral, precise, no blame language toward any team or
manager. Never name or identify an individual.
Run the identification and blame sweep. Read the draft asking two questions: could any sentence identify a person (a slice small enough to point at someone)? Does any sentence assign blame rather than describe a pattern? Fix both. Then verify every number against the step-2 tables — a memo this sensitive cannot afford a transposed digit.
HR data is among the most sensitive material in the company, and attrition analysis is a high-stakes people process under any AI policy — DPDP applies, and identifiability survives naive anonymization. Use only aggregate bands, enforce the small-cell rule, run it in your enterprise tenant with HR leadership's knowledge, and keep humans as the sole decision-makers on anything touching individuals. pb-12 covers the full pre-flight.
The memo's credibility lives in its weakest-claim honesty. Grading your own evidence, naming the confounds and listing what you refuse to conclude is what makes leadership trust the two hypotheses you graded STRONG — and fund the tests to confirm them.